SPEEDO swimming briefs are officially making a comeback amongst Gen-Z youngsters, according to experts.
The tight-fitting swimwear was once a must-have in all men's wardrobes, but they were replaced by new loose shorts.
But in a 21st-century fashion switch-up, young men are now opting for skimpy swimsuits once again, new figures suggest.
Experts told EntertainmentGazette.co.uk that a third of men aged between 18 and 30 now prefer to wear Speedo-style briefs.
And surprisingly, five per cent of men aged between 41 and 50 like to wear them.
Almost 30 per cent of Gen-Z would rather wear Speedo briefs over regular full-length swimming trunk shorts.
The poll of 2,000 men came after the brand hoo released its own brand of Speedo-style briefs.
They told EntertainmentGazette.co.uk: "We know people are continuing to find ways to make the best out of their holiday trips this summer.
"By launching JUNX, we hope to alleviate some of the stresses that tourists often face during their beach or poolside trips.
"JUNX are guaranteed to brighten up the trip, regardless of the unpredictable UK weather."
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